SEO tips

Penguin 4.0 website backlinks penalty

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The SEO community is scrambling after Google confirmed it’s release of the long awaited ‘bad links’ update – Penguin 4.0. Since the beginning of September many website rankings have crashed.

Overnight, some websites descended from page one for search terms to (in some cases) down around page 50. The impact of this will force some operators out of business – including quite a number of shonky SEO providers. It’s that serious!

So what is it and how could you be affected?

Penguin 4.0 origins

The ...

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Top Horse Racing Tips Search Terms

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The internet changed the way people gamble and place their bet on horse racing. Traditional bookies relied on traffic through their door, but today over half of all bets are placed online. The average punter is more concern about finding a winning bet than finding a great online bookmaker to bet at. Many people would place a bet and give the bookmakers their money, so much money is spent betting, it is almost impossible for bookmakers not to make a ...

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Furniture Store SEO: Rank To The Bank

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A huge number of furniture stores today have shifted most of their attention to online media. This is quite apparent as you will not be finding any shortage of furniture websites that have setup and integrated their services over the internet. Their move towards online connectivity brings to the table a huge amount of benefits allowing them to pique and garner the interest of their target audience in a large scale. Online furniture stores in the present are also able ...

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What are the most common SEO mistakes?

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You’ve done everything you can to make your site rank but nothing is happening. You ask yourself why. What are the most common SEO mistakes, and how do you fix them?

Too often I get clients asking me what’s wrong with their website. There’s a sense of paranoia around SEO. People think Google is out to get them because they don’t spend money on AdWords. Then they buy search terms only to find out it makes no difference to their rankings. I ...

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How to use headings for SEO

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Using headings correctly on your web page can drastically improve your website’s chances of ranking well in search engines. Headings are implemented in HTML as tags and range from H1 to H6.

The use of headings in a document is standard practice – even before the Internet was around. Structurally, headings are considered crucial because they break down the contents of a page into easily digestible portions. This aids a reader to better comprehend a document and therefore achieve a greater ...

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SEO Basics

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So you are planning on building a website to promote your business products and services. Regardless of whether you want to sell through your site, or simply provide information, you will need to understand SEO basics. SEO, or search engine optimization, is the term used when referring to where a website appears in search results like GoogleBing and Yahoo. To succeed with SEO basics one must be able to understand psychology of the average Internet user. You ...

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